When deciding to start your home-based photography business, there are a few things you want to think about. There are many tips out there, but this article is going to look at just 5 of them. Not only will they help you with start-up, but you’ll also be able to eventually have a home business as good as Daniel Doyle Pleasantville.
1. Figure Out Services
The first thing you want to decide when starting a home-based photography business is what services you’ll offer. For example, some people might only specialize in a few types of shoots, like family or maternity, while others might be able to do multiple different kinds, including formal shoots like weddings. The best way to decide what services you’ll offer is by looking at your past work and thinking about what kind of shoots your most comfortable with. If there are some kinds of shoots that you haven’t done, but would be interested in, then you could let your clients know you haven’t done many and maybe offer those shoots for a cheaper price.
2. Decide Prices
When you are deciding the prices for your services, one of the most important things to remember is to not give prices that are too low for them. A lot of home-based photographers will price things cheaper because they aren’t in an actual photography office. Even with this being the case, your services are just as valuable as photographers that are in an actual office. With that being said, don’t price your services too high. The best thing to do is decide how much you are willing to work for and then look at other photographer’s prices to see if you’re in with the average cost.
3. Purchase Equipment
Next, you’ll want to make sure you purchase any equipment you might need. Besides having the obvious equipment, like a camera, you might also want to buy other things. This includes things like props and different types of lighting. In the beginning, you can buy things that will work with several different kinds of shoots, but later on you might want to buy things that are specific to the different kinds of shoots your doing. A good thing to remember is that you don’t want to buy a bunch of stuff that might not be used. Buy things that you can easily use more than once.
4. Use Marketing
One of the most important things about having a home-based business is marketing. This is the main way you’ll get customers and your business won’t be known if you don’t promote it. The good thing is that the internet can be a huge tool these days. With so many people on social media, you can easily reach hundreds or thousands of people in a short amount of time!
5. Build a Good Portfolio
Finally, build a good portfolio. Once you start talking to a potential customer, one of the things that will be most requested are examples of your past work. Having a good portfolio will showcase your beautiful photos. You should have a physical copy for in-person meetings, as well as a digital version for people to see online!
These should at least get you started and you’ll soon be able to have a business that can easily compete with other home-based photographers, like Daniel Doyle Pleasantville. It’s going to take some hard work and it won’t happen overnight, but dedication and a real understanding of your passion will help you reach your goals